Websites
Building, fixing, moving and speeding up your site.
10 signs your website needs a redesign
How to tell when it's time, when a refresh is enough, and how to redesign without losing your Google rankings.
Read it →WebsitesNewSwitch hosts without losing your rankings
A step-by-step checklist for moving hosts or platforms, without breaking your email or your Google rankings.
Read it →WebsitesNewWhy is my website so slow?
How to test your speed properly, the 9 usual causes, and which fixes make the biggest difference.
Read it →WebsitesNewShopify vs WooCommerce
An honest comparison of costs, fees, SEO and upkeep, and which kind of store each one suits.
Read it →WebsitesNewWhat website maintenance includes (and costs)
What a care plan should cover, what it costs, what happens if you skip it, and the questions to ask.
Read it →WebsitesNewGoogle Workspace vs Microsoft 365
Which business email suits which business, and the setup steps that keep your emails out of spam.
Read it →WebsitesHow much does a website cost in Ontario?
Real 2026 prices, from $999 starter sites to custom builds and e-commerce, plus the monthly costs most quotes leave out.
Read it →WebsitesHiring a company to build your website
What to look for, the questions to ask, and the ownership terms to sort out before you sign.
Read it →WebsitesCustom vs template websites
Costs, pros and cons of each, and how to tell which one your business actually needs.
Read it →Getting found on Google
Local SEO, Google Business Profile and reviews.
How to get more Google reviews (the allowed way)
Simple ways to get more reviews, what Google and Canadian law don't allow, and the extra rules for health professionals.
Read it →Getting found on GoogleNewHow to show up in ChatGPT and Google's AI answers
What AI tools look at when they recommend a local business, and the practical steps to get mentioned.
Read it →Getting found on GoogleNewWhy your Google Business Profile isn't showing up
The 8 most common reasons you're missing from Google Maps and the map pack, with the fix for each.
Read it →Getting found on GoogleWhy your business isn't showing up on Google
The six most common reasons a local business stays invisible in search, with the fix for each one.
Read it →Getting found on GoogleHiring an SEO company
Green flags, red flags and the questions that expose an agency that's about to waste your money.
Read it →Getting found on GoogleDigital marketing for small business: a practical guide
Websites, local SEO, Google Business Profile and budgets, in plain English for owners and startups.
Read it →Ads
When paying for leads makes sense, and which kind to pay for.
Rules & compliance
The Ontario rules that touch your website and your marketing.
AODA compliance report due Dec 31, 2026
Who has to file, how to do it in well under an hour, and the website question that trips up businesses with 50+ staff.
Read it →Rules & complianceNewMarketing a therapy practice within CRPO rules
What Ontario psychotherapists can and can't do on testimonials, reviews, claims and directories, and what works instead.
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